Branding

 Branding     Tuesday 8th December

l/o: to explore the concept of branding  & to create an effective brand image

Brand Name: filmsfy

What we do: make horror films ( horror production company)

Unique selling point: Cornish horror movie production and access to other productions

Target Audience: 18-25 aged horror fans

square shape to show boldness, strength etc.

colour is red to show horror and link to the logo name

single child in the middle of the logo dressed in black to promote darkness

rectangle to promote strength. black t promote darkness and eerie theme. skull links to the logo name 'horror movies'

skull to link with the logo name 'ghost house'

rectangle to promote strength and boldness

grey colour to link the skull with the logo name 'ghost house,\

bold font to promote strength

red to promote blood , horror etc. square to promote boldness , once again

square to promote darkness... dim light to be extra spooky .eerie colours

All of the logos do not have slogans or have a circle or any other shape except square and rectangles

Brand Identity       Thursday 10th December

L/O: to explore the idea of brand identity & apply it to our logo design

1) Happy, Energetic, Passionate, Smart, Hyper

  

Cadbury advert

 quirky, unique , one of a kind , funny , good (monkey Advert)

eyebrow : random , weird , odd , fun

office: funny , random , boogie, just..., special, energetic, vibing, unexpected, creative, light hearted, 

Apple: metallic, popular, technological,fun, cool, reliable

Disney: popular, kid- friendly ,magical ,amazing, wonderful

coca-cola: fizzy , lush, amazing, tasty, good,strong

my own brand :

scary, noticeable, dark, unsettling, horrifying.

my brand is about producing horror films and making people know that it is dark and not fun

my brand logo is red and black to connote the dark theme. A skull to promote the horror production company